Transitioning from building an audience to building your platform is crucial for content creators and businesses. Avoid the risks of digital sharecropping and take control of your brand and content. Own your platform, diversify your digital presence, and embrace SEO-friendly practices to withstand changes in social media algorithms or policies.
Introducing “The Digital Presence Spectrum” – a concept by Polymash to navigate the complexities of digital strategy. In this article, we focus on Stage 1: Building an Audience. Discover strategies for attracting and engaging your target audience.
